Kimberly is the CEO and founder of Motion PR, and with her 20 years of experience and award-winning PR skills, she excels as a leader, manager and advisor for her growing team. Prior to establishing Motion PR, Kimberly worked at Ogilvy PR where she developed strategies and executed brand-building PR campaigns for SAM’S CLUB, Johnsonville Sausage and Lipton brands. As media relations manager for www.cars.com, she generated an historic amount of media placements in the national spotlight.
Most of her experience stems from Weber Shandwick Worldwide, where she was responsible for strategic development, client relations and media relations in the consumer marketing group. She oversaw strategic planning, project management and media relations for SC Johnson brands, Georgia-Pacific’s Angel Soft and Quilted Northern brands, and the national Got Milk? campaign’s grassroots mobile marketing tours.
Kimberly previously held the title of PR Manager for Chicago’s premier fitness club, East Bank Club. She also has PR experience from working at Harley-Davidson Motor Company, Edelman and the Wisconsin Dental Association.
Kimberly has a B.A. in public relations from Marquette University. Her track record also includes completing more than 100 races of various distances, seven of which were marathons. She’s a member of the Public Relations Society of America, PR Council, the Publicity Club of Chicago and is an advocate of the MS Society.
4 Questions with Kimberly Eberl
Alternative job? Comedienne. I laugh at my own jokes, though, so I may not be as funny as I think.
Why did you go into PR: I like the variety in PR, especially in an agency setting. One minute you’re talking about energy drinks, and the next minute you’re brainstorming a B-2-B account.
Finish this sentence: People always tell me… I’m tall. I’m not sure if I look short in pictures, but sometimes people are surprised when they meet me and I’m nearly 6′ tall.
Most fearless moment (work or personal): Starting Motion PR, and never looking back.